International Business Studies PT
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International Business Studies PT

Bachelor's degree program

Profile of the Program

This degree program is taught primarily in German.

Digital and international – this is how current markets are presenting themselves more and more. Much is being reinvented and the best news: The world urgently needs managers who want to assist in strategically shaping the large-scale transformation. Examples include digitalization, the increasing importance of sustainability or the use of artificial intelligence.


  • Cross-industry, 360-degree management education for generalists
  • Focus on the global economy
  • International outlook (study trip, international lecturers, and multicultural content)
  • Strong practical orientation, incl. professional internship
  • Innovative forms of teaching and learning
  • Personalized mentoring in small groups

Vocational fields

  • Sales, marketing, and product management
  • Controlling, finance, and accounting
  • Employee and organization development
  • Project management, and business development
  • Consulting
  • Leadership/Start up
  • fit for all branches, companies, NPOs and NGOs

Central Key Competencies

In addition to technical and economic know-how, analytical acumen and strategic sensitivity are required. Another key success factor is knowing how to work with different cultures and languages. As all studies show, personality development is crucial. The master’s program places great importance on the strengthening of additional key skills in order to be successful in the new world of work. A specially developed didactic concept makes graduates fit for the future as we train:

  • Communication and cooperation
  • Commitment and motivation
  • Flexibility and creativity
  • Curiosity and internationality
  • Results and implementation

In this 360-degree management program, the necessary know-how is conveyed to assess the market, take regulatory frameworks into account during analysis and derive successful strategies from them and be able to manage constant new challenges: this is why we favor a holistic approach - which leads to effective management in the world of tomorrow.

Strong international orientation

The strong international orientation represents an important component of the study program, which is promoted, among other things, by a study trip with excursions to top companies and a diverse cultural framework program. Graduates are sought-after in all areas of the economy based on their international and broadly structured knowledge in management, marketing and financing. Study times (Friday afternoon, Saturday and some block modules) are optimally tailored to the requirements of employed students.

Recognition of prior learning

Students can have the following courses from the 1st semester credited to them if they have sufficient qualifications from Austrian commercial academies and higher vocational schools with a business focus (Germany and Austria):

  • Introduction to Business Economics
  • Introduction to Accounting

The crediting is done by an application directly to the director of studies. 

Additional infos: A database for the entire Tyrolean and Vorarlberg university area is available for the recognition of previous knowledge for graduates of higher vocational schools.



6 semesters

Qualification rewarded

Bachelor of Arts in Business (BA)

Language of instruction

65 % German, 35 % English

Semester abroad

Study trip and excursion in the 4th and 6th semester**


Euro 363.36* (excl. Student Union-fees) each semester

Organisational form


Places per year


* Information for third country students 
** Travel expenses for the semester abroad are to be covered by the students themselves or are supported by a grant.

Admission requirements:

Level of qualification:
first cycle, bachelor